Pengaruh Endorser Dan Retailer Image Terhadap Purchase Intention Dalam Berbelanja Di Online Shop Sepatu Malang Umm Institutional Repository

Merchants additionally danger fraudulent purchases if customers are utilizing stolen bank cards or fraudulent repudiation of the net buy. However, merchants face much less danger from bodily theft by utilizing a warehouse as a substitute of a retail storefront. Secure Sockets Layer encryption has generally solved the issue of bank card numbers being intercepted in transit between the patron and the merchant.

• Online purchasing is normally extra informationally rich than purchasing at bodily shops traveled to and often has greater comparability and customizability.
• The comfortable setting that online shopping brings to prospects could make shoppers get more perceived worth.
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